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VIDEOS

What Is Value Pricing?

By Erik Solbakken CPA | January 6, 2022

There are many misconceptions about Value Pricing. What is it, really? It’s actually quite simple. And when you adopt it. It will change your firm…forever.

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What To Fix First?

By Erik Solbakken CPA | December 22, 2021

It’s the #1 question I get from every single firm I work with. What do we need to fix first? Technology ? Outsourcing ? Business Development ? Nope…it’s none of the above. The answer is much easier than most of us realize. Fix this ONE thing first. Then the rest of our challenges become a…

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How Vs. Why

By Erik Solbakken CPA | December 16, 2021

I used to make a big mistake when I had my first CPA firm. Looking back on it, I realize it negatively impacted almost every area of my practice. From approaching solutions for my clients to leading my staff… I had the cart before the horse. I’d like to save you the trouble of making…

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Simplify before you multiply

By Erik Solbakken CPA | December 9, 2021

I’ve seen it time and time again. CPAs suffering from their own success. More is not always better…sometimes more is less Be sure to simplify BEFORE, you multiply I hope you enjoy this week’s video

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Do Less, Make More

By Erik Solbakken CPA | November 24, 2021

The accounting profession has conditioned CPA’s into believing that to be successful, you just need to log in more hours. This just isn’t true. If you approach it correctly, you can do less AND make more. It just takes an adjustment in mindset. That’s what this week’s video is all about.

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Sledgehammer To A Thumbtack

By Erik Solbakken CPA | November 11, 2021

All too often, clients expect us to perform service we don’t really want to do. Just because I’m a CPA doesn’t mean I have to do everything they need. Quite the opposite. Sometimes, doing the wrong things HURTS my business model. Like using the wrong tool for a job. Watch this week’s video to see…

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When To Not Scale Your Firm

By Erik Solbakken CPA | October 27, 2021

The internet is filled with quick scaling gurus. How to triple your clients in 1 week type of crap. But scaling isn’t always the best route to take. In fact, scaling can hurt your firm more than you think. Avoid this trap and get your freedom back.

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Make It Personal

By Erik Solbakken CPA | October 22, 2021

Quicker, faster, go…go…go!!! That’s the mantra at most modern accounting firms today. The CPA who gets it done quicker WINS! But we’re making a big mistake following the herd. Want to stand out in a crowd? Do this instead……

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The #1 Lie That’s Holding You Back

By Erik Solbakken CPA | October 15, 2021

I hate lies. Especially ones that negatively impact you. And there’s one helluva LIE that the profession has been drumming for centuries. It’s one of the main reasons CPAs suffer in silence. Thinking everything is normal.  Not achieving the success they deserve. So I’m going to tell you what it is. Because once you know…

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How CPA’s Can Grow Their Wealth Faster

By Erik Solbakken CPA | October 8, 2021

Most CPA’s are focussed on the well being of their clients. We keep their financial records in shape so they can build their wealth. But what about YOUR wealth??? In a matter of minutes I’ll show how you can build your wealth…FASTER.

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