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Sell The Experience

This was a fun video to make. I’m STILL in Mexico. And I went parasailing. What does this have to dowith your accounting firm? Oooohhh…. more than you know. I hope you enjoy this week’s video.

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Mexican Business

This week I’m in Puerto Vallarta. And I’m looking at all thebusinesses they have here. It’s GREAT! It reminded me of whyyour job is SO important. Businesses need CPAswho give a shit. …and I know that’s you. Check out this week’s video.

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The Viking Academy

This week I have a quick favor to ask. I just launched The Viking Academy Podcast,and I’m working hard to get it rankedon the charts. You can help me by subscribingwherever you listen to podcasts. I’m especially focused on Apple Podcasts,but if you prefer Spotify, that’s great too! Just hit subscribe on either: Apple Podcasts:…

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Stop Telling Clients What You Do

Yup. You heard me correctly.Stop telling clients what you do.They really don’t care.They actually care aboutsomething completelydifferent.And you should ONLYbe taking about that.Watch this week’s videoto see what that is.   P.S.  I now have 1 coaching spot available.If you’re interested, fire me an emailand we’ll find a time to chatto see if we’re a…

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3 Critical Client Questions

There’s 3 critical questionsI believe every CPAshould be askingtheir clients. These questions will Increase your value in your client’s eyes Maximize the $$$ you can command Set you up for excellent referrals They’re not hard questions. But they are critical. Watch this week’s videoto see what they are.   P.S. I have 2 coaching spots…

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Stop Chasing The $$$ (Part 2)

It’s time again to talk aboutcollecting old A/R. And…how to perfect thetiming of firing clients! In this second edition,of Stop Chasing the $$$I integrate both issues. There are 3 critical pointsI share in this video,that can save youa ton of time& headache. You can watch thisweek’s video here:

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The Changing Seasons

I really noticed the seasons change this week. One minute it was warm and summer. Next thing it was foggy and fall! And as always,it reminded me of you. Clients are like changing seasons. If you don’t change with them,you can get caught,like wearing shorts…in winter time! Watch this week’s videoto see what I’mtalking about.

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Price Your Services Like Whistler

You can learn a lot from watchingwhat other businesses do. Take for example:Whistler/Blackcomb Resort. They know what they’re selling. And they optimize on it. …and so can you. Watch this week’s videoto learn the secretof their success. Erik    P.S I have opened 2 spots for 1:1coaching starting in September &they will fill up quickly.…

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The Imaginary Dotted Line

Humans are meaning making machines. We constantly make stuff up! And one of those isthe imaginary dotted line. I see it cause completehavoc in CPAs. Do you know which lineI’m talking about? Watch this week’s video to find out.   PS. I have opened 2 spots for 1:1 coaching starting in September.Email me if you’re…

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