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VIDEOS

How Do You Self-Identify?

By Erik Solbakken CPA | May 13, 2021

Self identity drives how we show up in the world. How we conduct ourselves. How we interact with others. How we deliver value. For CPA’s, how we self-identify directly impacts how much we get paid for our services. Self-identify as a ________ and watch your prices soar.

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The Pain Price Paradox

By Erik Solbakken CPA | May 6, 2021

Why are some client files a complete pain in the ass!? There IS a cause. And the correlation is rather paradoxical. But once you see it, you can reduce your stress load and increase your profitability in one easy shift.

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We’re In This Together

By Erik Solbakken CPA | April 27, 2021

The late nights and long hours grinding out tax returns used to make me feel isolated and alone. My family and friends didn’t understand…even though they tried. But there are those who “get it” and have found a way out. The key is to surround yourself with those people. That is the key to your…

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3 Keys To Ideal Clients

By Erik Solbakken CPA | April 22, 2021

When I first started in accounting I took every client that came my way.  If they had a pulse and a check book, I’d said yes.  I thought I had to do that in the beginning. But eventually, it came to backfire on me. I now recommend every CPA use 3 Keys to clearly define…

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Cut The Dead Wood

By Erik Solbakken CPA | April 15, 2021

CPA’s deserve to make a great income. We went to school for a long time to get our professional designations. So it’s only natural that we get compensated for that, right?! Then why do most of us not make nearly what we should? What destroys accounting firm profits more than anything else? What’s holding us…

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FEAR

By Erik Solbakken CPA | April 8, 2021

One little four letter word. It stifles, it paralyzes …and it cripples. How do we free ourselves from it? The solution is simple…

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Zero Overtime

By Erik Solbakken CPA | April 1, 2021

Imagine never working overtime….EVER again?! Most CPA’s think it’s a fantasy. That it’s impossible. But it can be done. There’s just one thing you need to do. That’s what this week’s video is all about.

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How To Eliminate Staff Questions

By Erik Solbakken CPA | March 12, 2021

Why can’t people think for themselves? This is something I used to ask myself when I ran my own accounting practice. Some days it seemed like I was being interrupted every two minutes with a question from someone. But I found a solution to end the constant parade of questions coming my way everyday. Check…

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3 Steps To End Stress

By Erik Solbakken CPA | March 4, 2021

Let’s be honest with ourselves for a moment. Being a professional accountant is stressful. We carry a heavy load. Changing professional standards. Demanding clients. Tax filing deadlines. And on top of that we’ve got a PANDEMIC to deal with. The list doesn’t seem to end. In this weeks’ video, I want to give you 3…

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Put On Your Mask…First

By Erik Solbakken CPA | February 25, 2021

I’ve got a confession to make. I love to FLY. I enjoy everything about it.   I even like watching the pre-flight safety demonstrations.   Weird, right?! …but there’s one critical safety instruction that most CPA’s don’t follow.   They don’t listen to the flight attendant. They don’t follow protocol. …and they SUFFER as a…

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