Pricing
What You’re Here For
I’d like to start this week’s video with a question: Q: “What sucks the life out of you?” Whatever it is, you don’t have to keep doing it. The more important question is: Q: “What do you love to do?”, Whatever that is, imagine doing that instead. That’s what you’re here for. Watch this week’s…
Read MoreQuick Pricing Filter – 3 Questions
Nothing is worse than working for a client at a low price point. It’s PAINFUL! To help you with this I’m going to share one of my ASF Toolkit™ solutions with you. All you need to do is ask yourself 3 simple questions… …and you’ll set your prices right, everytime. Enjoy this week’s video.
Read MoreDon’t Compete On $$Price$$
Trying to provide clients with the lowest price will destroy your business model. Guaranteed. Now, don’t get me wrong. $$Price$$ is very important …but please don’t compete on it. Why do you say this, Erik? Watch this week’s video to find out.
Read MoreWhat Do Your Clients Really Want?
I had a great conversation with an extremely successful entrepreneur this week. They said something powerful. Simple… but powerful. And when you harness this approach, you’ll be able to command almost any price you want. Enjoy this week’s video.
Read MoreGuide to Value Pricing for Accountants
Guide to Value Pricing for Accountants I have good news and bad news if you’re using the billable hour model for your accounting business. The bad news is that you’re practicing a model of business that is oppressive, suffocating, and of your own doing (yes, it may sound harsh but it needs to be said).…
Read MoreHow To Recession-Proof Your CPA Firm
How To Recession-Proof Your CPA Firm Today’s post is about how to recession-proof your CPA firm. As you may have seen in the news, it’s all about recession, recession, recession! Firstly, I want to make it clear that I am not into fear-mongering. Despite the fact that I warn accounting firms about the dangers that…
Read More3 Pricing Mistakes CPA Firms Make
3 Pricing Mistakes CPA Firms Make I just finished off a full day of coaching calls with my CPA firm clients from around North America. I was thinking about a topic for this week’s blog post and realized that I have been chatting a lot about the 3 pricing mistakes CPA firms make. Today I…
Read MoreWhy the Billable Hour is the Wrong Model For Your Accounting Firm
Why the Billable Hour is the Wrong Model For Your Accounting Firm Yes, you heard me right! I’ve been a CPA for over 30 years and I can confidently tell you that the standard billable hour is the wrong model for your accounting firm! Not only do I write about this but I believe it…
Read MoreBest Strategy for CPA Firms to Get Consistent Cash Flow
Best Strategy for CPA Firms to Get Consistent Cash Flow Today I dropped my daughter off to her sketching class and noticed all of the nearby local businesses, like a tack shop for horse riding, a pet grooming, and supplies shop as well as a veterinary clinic. The interesting thing about all of these businesses…
Read MoreHow Accounting Firms Avoid Hitting the Revenue Ceiling
How Accounting Firms Avoid Hitting the Revenue Ceiling Calling all CPAs. How Do Your Accounting Firms Avoid Hitting the Revenue Ceiling? As you know, inflation has been going through the roof and the price of everything is getting higher and higher. However, at the same time, accounting firms haven’t been increasing their prices and continue…
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