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Salesy Advertising

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Business Model Sales

Who would say NO to attracting a higher paying client?

Almost no one, right?!

So why don’t CPA’s buy what the “sales gurus” are trying to sell them?​​

It’s all in the messaging.

Accountants don’t like SALESY.

Give us a way to attract ideal, higher paying clients 
without being salesy 
and CPA’s everywhere will say… 


That’s what I have for you in this week’s video.


  1. 1080 on October 29, 2020 at 9:32 pm

    Bonjour Erik,

    Another great video, great stuff!! You are really funny and dynamic, like me by the way! Thanks for what you do for CPAs that are open minded !

    Spot on, I feel exactly the same way about Salesman, and I’m not good at Sales, I’m too Conservative, but working on it

    I think I’m now ready to take your personal coaching for my growing accounting firm.

    I’ve read your book 3 times now, and I watched many videos of you, and I’m no convinced it would be great to have you as a coach. I work really hard, too long hours, for not enough money.

    And I have many individual income tax clients, that are too time consuming, because many people think here in Québec City, that because I do their personal income tax forms (and by the way we are the only Province here in Québec that does 2 income tax returns), I owe them an hour of Tax planning or I have to answer all their questions “for free” during tax season!

    I’m trying to grow my business-clients, and entrepreneurs and trying to improve my clients and my Accounting firm is growing now. I’m hiring another Employee next Monday, an assistant, because my business is growing, etc.

    Please give me a call next week when you can, preferably next Monday November 2nd (I’m in the Eastern Time Zone)


    Burt Brassard, Comptbale, MBA, CPA, CMA

    • Erik Solbakken CPA on October 30, 2020 at 12:30 am

      No problem Burt. We’ll get you your freedom back. I’ve sent you an email to co-ordinate a time next week. Looking forward to the call. 🙂

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