Think about the most successful client you have.

What do they look at when making an investment decision?

I can guarantee you they look at ROIC as it is the leading indicator on a business opportunity.

 

For CPA firms, it may come as a shock as to what yours looks like.

 

It not only shines a light onto a fundamental flaw in our model,

but it gives us a great opportunity to fix it

 

…once and for all